Magazine for the professional nail industry.
Issue link: http://nailsmag.epubxp.com/i/128780
{nails file} Ginny (left) and Donne Geer Techs Publish Nail Art How-To Book The founders of the popular blog, Hey, Nice Nails! (www.heynicenails.com), nail techs (and sisters) Donne and Ginny Geer have joined forces to bring readers Nail Candy. With over 100 nail art tutorials, Nail Candy inspires readers to create simple patterns, add details and studs for edgy flair, and go for bright color. Written primarily for consumers, the book features haute couture designs with looks that are girly to hardcore. Included among the designs are argyle nails, mustache nails, tie-dye nails, and newsprint nails. You can buy the book — priced at $16.95 — at amazon.com, weldonowen.com, and other booksellers. Richard Hurter Acquires Kupa Inc. Richard Hurter, who has been the driving force behind Kupa Inc. for the last 20 years, was a partner and has now acquired the entire company. As president, Hurter's vision is to expand Kupa's product Hurter oferings by introducing highquality enhancement, acrylic, and gel products, tools, nail art, and Kupa Academy workshops in addition to electric file equipment. For more information, go to www.nailsmag. com/fifi/15391. 62 | NAILS MAGAZINE | JUNE 2013 Why They Skip the Salon A study by market intelligence firm Mintel found that expense plays a large role in why women do their nails at home, but it is not the only issue. Just over half (54%) of women say they would get their nails done more often at a salon, but it's too expensive; however, some 27% are concerned about health and safety issues at salons and 18% think getting their nails done in a salon simply takes too much time.