Magazine for the professional nail industry.
Issue link: http://nailsmag.epubxp.com/i/139413
QUIZ: Retailing Basics 5. What should you do with LeChat's matching Dare To Wear Nail Lacquer that comes free with Perfect Match Gel polish? A. Keep it for personal home use B. Retail it to your clients to pay for your gel-polish purchase C. Upsell a matching pedicure service D. Throw it in your desk drawer E. B and C 6. How do you keep clients interested in buying retail items in your salon? 1. When setting up a retail section 3. Which of the following items make good in your salon, you should display retail items in a nail salon? your items: A. Dare To Wear Nail Lacquer A. At the cash register so the B. Nobility Pre-Soaked Remover Pads receptionist can offer C. Perfect Match On-The-Go Kit recommendations at checkout D. Double Agents Base and Top Coat B. At the manicure station so the nail E. All of the above tech can offer recommendations 4. True or False? during the service C. In a designated retail area so T F If you retail nail products to clients can peruse the products your clients, you're giving them on their own an excuse to never come back for D. All of the above another appointment. T F You should never offer commission 2. When it comes to retailing, on retail items to nail techs who are nail techs should: selling the product. A. Never recommend products because they aren't sales people. B. Wait for clients to ask for a recom- 52 | 2013 NAILS CAREER HANDBOOK mendation for take-home products. C. Offer their expert opinions based on each client's individual needs for at-home nail care. D. None of the above T F A good way to start offering retail items is to sell the products you use in the salon. T F Nail salons can only sell nail products to their clients. T F Keeping your retail shelves clean and organized is fundamental. T F You should rotate your retail items every four to six weeks. Sponsored by www.lechatnails.com Take this test online at www.nailsmag.com/CHQuiz. A. Keep up-to-date with the latest collections, colors, and new products B. Offer special promotions C. Have a good selection of professional-quality retail products D. All of the above 7. How do you keep busy on-the-go clients happy with their manicure while they travel? A. Call daily to stay in your clients mind. B. Recommend the Perfect Match On-The-Go Kit for clients to keep their nails looking manicured until they can make it back in to the salon. C. Constantly e-mail reminders for open appointments in your schedule. D. Tell clients to wear gloves or keep their hands in their pockets till they return.