Magazine for the professional nail industry.
Issue link: http://nailsmag.epubxp.com/i/213903
web-savvy techs 10% WHICH OF THE FOLLOWING STATEMENTS ARE TRUE FOR YOU? 2013 3 I have my own Facebook page. 80% % My salon has its own Facebook page. 66% % I have a Twitter account. 27% My salon has its own Twitter account. 13% I have a YouTube channel. 17% I have my own Four Square page. The number o f nail techs wit h their own YouTube channels has increased in one year. 151% 8% My salon has its own Four Square page. 6% I have a Pinterest board 51% My salon has a Pinterest board industry statistics more salons have a Facebook pa ge this year than las t year. 13% I have an Instagram account. 35% My salon has an Instagram account. 18% I have a LinkedIn account. 23% My salon has a LinkedIn account. We didn't ask about Pintere st last year. This ye ar, 51% of nail techs have a Pintere st board. 5% HOW DO MOST OF YOUR CLIENTS FIRST HEAR ABOUT YOUR NAIL BUSINESS? [5] 52% I have my own website.22% My salon has its own website. Word-of-mouth from a current client 63% Social media (Instagram, Facebook) 18% 7% Paid advertisements 12% 8% Internet search for salons in the area That's a increase . over 2012 Walk-bys or drive-bys 4% HOW NAIL TECHS ACCESS NAILSMAG.COM [7] 11% That's an increase over 2012. NAILS MAGAZINE | 2013-2014 THE BIG BOOK 47% Desktop 40% Tablet 66 | Mobile 13% >>>