2013-2014 thE bIG book | NAILS MAGAZINE | 9
Does YoUr salon still
have a lanDline?
[5]
No, we only have cell phone. 36%
Yes, we have a landline. 54%
Yes, we have more than
one landline. 10%
What KinD oF sMartphone
Do YoU have?
[7]
iPhone 48%
Samsung Galaxy phone 30%
Droid 10%
others 12%
Do
YoU
have
a
sMartphone?
yes
94%
Which Device Do YoU Use For Which tasK (check all that apply)?
Ordering products 21% 66% 38% 26% 6%
Sourcing new products 23% 64% 46% 43% 4%
Reading magazines 15% 27% 48% 26% 24%
Checking the news 14% 46% 44% 47% 10%
Taking payment for services 22% 3% 20% 31% 38%
Keeping track of work expenses 24% 45% 23% 11% 16%
Watching nail-related videos 18% 65% 55% 45% 0%
Using Facebook 19% 65% 59% 72% 5%
Using Twitter 4% 8% 18% 29% 66%
Making client appointments 26% 14% 25% 48% 30%
Doing research for work 23% 68% 51% 57% 5%
Taking online classes 13% 55% 21% 5% 30%
salon/office
Computer
home
Computer
iPad/
tablet
smartphone
n/A
14%
of
nail
techs
use
a
smartphone
app
for
booking
appointments.
38%
of
nail
techs
regularly
order
from
an
online-only
distributor. distributor.
29%
regularly
order
products
online
from
a
dealer's
catalog.
w e b - s a v v y t e c h s
na05-95BigBook_statsNOads_reprints.indd 9 6/3/14 4:16 PM