Nails Magazine Supplements

The Big Book 2016/2017

Magazine for the professional nail industry.

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38 | NAILS MAGAZINE | 2016-2017 THE BIG BOOK i n d u s t ry s tat i s t i c s 25 or younger 2% 26-30 10% 31-35 10% 36-40 14% 41-45 18% 46-50 17% 51-55 14% 56-60 8% Over 60 7% HOW OLD ARE YOU?* Once a year 30% Twice a year 9% A few times a year 7% Every other year 19% I don't remember the last time I went on vacation. 35% 56% Vietnamese 36% Caucasian 8% Other WHAT IS YOUR NATIONALITY? 97% female Gender 3% male *2015-2016 NAILS BIG BOOK Nail salon 53% Full-service salon offering nails 33% Mobile or home-based salon 4% Day/hotel/destination spa 2% School 2% Other 6% HOW WOULD YOU DESCRIBE YOUR SALON? n a i l t e c h d e m o g r a p h i c s Which describes your family situation? * Married with kids 48% Married with no kids 17% Unmarried with kids 19% Unmarried with no kids 16% HOW OFTEN DO YOU TAKE A VACATION? *

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