Nails Magazine

SEP 2017

Magazine for the professional nail industry.

Issue link: http://nailsmag.epubxp.com/i/857935

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H O L I D A Y L O V E 2017 This holiday season, fall in love again and again with Love OPI, XOXO, a collection of 12 limited edition shades. Featuring bold reds, standout metallics and sultry purple, charcoal and black hues, this palette offers a variety of colors and finishes perfect for everyone's gift list. With this collection, OPI invites consumers to celebrate the world's most-loved salon brand and its iconic bottle. For the first time since its inception in 1989, the classic OPI bottle will be updated, now featuring the streamlined look of the Infinite Shine and GelColor bottles. All 12 Love OPI, XOXO Collection shades will be available in GelColor, Infinite Shine Long- Wear and Nail Lacquer formulas, offering consumers and professionals choices for the best products to fit their needs. GelColor provides a salon-perfect finish with two-week wear, while Infinite Shine offers a high-shine finish with up to 11-days wear and traditional lacquer application. Nail Lacquer features a highly-pigmented, rich formula for even application without streaking. I'VE ALWAYS SAID THAT OPI OFFERS A MESSAGE IN A BOTTLE AND THAT SENTIMENT IS ESPECIALLY TRUE DURING THE HOLIDAY SEASON. WHETHER YOU GIFT OPI OR USE IT YOURSELF, OUR HEAVILY-PIGMENTED, FASHION-FORWARD SHADES ARE SURE TO BRING JOY! – Suzi Weiss-Fischmann OPI Co-Founder & Brand Ambassador

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