Magazine for the professional nail industry.
Issue link: http://nailsmag.epubxp.com/i/91141
{ on my mind} Take This Pledge This month, instead of a page-long opinion piece on one topic I thought I'd switch up the format and make a list of things that I think every nail tech should make a part of her daily professional life. It's the end of the year and we're looking forward to new resolutions in 2013. Some of these might seem simple — and some might seem a little extreme — but all in all, I think they mark the sign of a successful nail tech. We hope you'll take our pledge. The NAILS staff would like to wish you all a very happy holiday season. We pledge to always be your number- one source for information about the nail industry. Hannah.Lee@bobit.com 38 | NAILS MAGAZINE | DECEMBER 2012 BER 2012 I pledge to… …believe in my abilities as a nail tech. …off er my nail expertise to my clients. …follow all sanitation standards religiously. …throw away (or give the client) all disposable items. …never reuse fi les or pumice stones. …off er exceptional customer service even when I'm tired or running late. …never let clients persuade me to take shortcuts. …charge what I'm worth. ...stop worrying about the competition down the street. …create a drama-free work environment. ...take breaks, days off , and vacations in order to recharge. …proudly display my nail tech license. …attend continuing education classes every year. …go to trade shows. ...watch demos online and in person. ...try new products. … understand the products I use and how they work so I can explain how nail products work to my clients. ... mentor new techs when possible. It will help elevate the industry as a whole. …market my business wherever I go. …build a website. ...create a Facebook page. ... fi gure out what social media outlets (Twitter, Pinterest, Instagram, etc.) work best for me and my clients. … handle social media in a professional manner as an extension of my business. …learn proper application and removal techniques. …learn how to use an e-fi le properly (if I'm going to use one). …invest in quality marketing materials that show my value.