Magazine for the professional nail industry.
Issue link: http://nailsmag.epubxp.com/i/753141
2016-2017 THE BIG BOOK | NAILS MAGAZINE | 65 >>> HOW TO DO BETTER GUIDE From the time we are children, we are encouraged to do everything better — get better grades, keep our rooms tidier, play more nicely. As we grow into adults, the habit of striving to do better continues as we seek a better education, find better jobs, and do our best to make life better for our loved ones. The payoff, of course, is not just personal satisfaction, but the acknowledgment from those around us that we've done our jobs well, that we are important, that our efforts have not been in vain. As nail techs and business owners, you strive to do everything better, and part of your reward is sincere appreciation from your clients. When clients reward your efforts with their business and loyalty, it is not only gratifying, but also reinforces the desire to continue to do good work and become better still. In this guide, we'll show you how to do everything better to create a happier, healthier, wealthier, and more productive you — from making clients more likely to re-book, to saving more money on your taxes, to finding more peace in your day. Plus, 15 of your favorite industry manufacturers weigh in on how to do things better from their own unique perspectives. So get ready to roll up your sleeves, polish your act (pun intended), and make 2017 your year of doing absolutely everything better! OPI . . . . . . . . . . . . . . . . . . . . . . 67 Gelish . . . . . . . . . . . . . . . . . . . 69 Morgan Taylor . . . . . . . . . . . 71 CND . . . . . . . . . . . . . . . . . . . . . 73 Artistic Nail Design . . . . . . . 75 NSI . . . . . . . . . . . . . . . . . . . . . . 77 Entity . . . . . . . . . . . . . . . . . . . . 79 Bio Sculpture . . . . . . . . . . . . . 81 LeChat . . . . . . . . . . . . . . . . . . . 83 Akzéntz . . . . . . . . . . . . . . . . . . 85 Tweezerman . . . . . . . . . . . . . 87 Voesh . . . . . . . . . . . . . . . . . . . . 89 Mini Mani Moo . . . . . . . . . . . . 91 Lexor . . . . . . . . . . . . . . . . . . . . 93 Belava . . . . . . . . . . . . . . . . . . . 95 EVERYTHING