Magazine for the professional nail industry.
Issue link: http://nailsmag.epubxp.com/i/91141
{in this issue } Technique 59 64 66 78 Demos Step-by-steps from Botanical Escapes and Designer Nail Art 66 Signature Services Step-by-steps for a Poultice Pedicure 68 Behind the Scenes Find out how to do the nails that are on this month's cover. Style 71 78 Nail Art Studio Step-by-steps on new nail art designs 82 Design Without Breaking the Bank With a growing number of choices, you have to work hard to stand out from the competition and bring your salon's brand to life. The good news is that creativity trumps dollars every time! A retail design fi rm shares its advice for how to adapt. 88 Boutique: Calendars Kick off the New Year by off ering clients a handy (and stylish) way to keep track of the time and stay organized. Maybe you'll even avoid last- minute cancellations too! 100 1 In Every Issue 112 38 On My Mind 40 On Your Mind 44 Nails File 54 Freebies & Giveaways 56 On The Road 136 Ad Index 144 Reader Nail Art 146 Product Spotlight 155 Deal Sheet 170 My Other Life Business 91 94 Reader to Reader What solutions do you have for handling extremely obese clients respectfully (for instance, making sure they are comfortable in your salon's chairs)? 96 Know Your Options for Finding Financing With banks more reluctant than ever to lend to small businesses, salons must often look elsewhere for fi nancing. There are several options available should your business fall outside the scope of traditional bank fi nancing. 100 Salon Profi le Mobile salon SPAtaneity caught the eye of several local hospitals and was commissioned to perform services on patients before opening its stationary location in Fort Worth, Texas. Health 107 110 Under the Microscope: Skin Cancer Learn to recognize changes in the skin that could indicate skin cancer and educate your clients about the importance of early treatment. 112 Treating Fungus With Lasers For years, treatment of fungal nails has been frustrating and only nominally successful. At last, evidence of safe, eff ective treatment provides hope. 116 Secret Ingredient: Disinfectant A closer look at the ingredients that destroy microorganisms on non-living surfaces. 36 | NAILS MAGAZINE | DECEMBER 2012 6